Full Title (Italian)

Micro & Macro Marketing

Publisher

Societ� Editrice Il Mulino

ISSN

1121-4228 (Printed Journal)

Journal Issue Number

2

Journal Issue Designation

23609

Journal Issue Date

2012

Full Title (Italian)

Tecno-mamme e social media nella relazione con il brand: un'indagine esplorativa

By (author)

First Page

273

Last Page

288

Language of text

Italian

Publication Date

2012

Copyright

2012 Societ� Editrice Il Mulino S.p.A.